AMG's leadership is genuinely active on LinkedIn - the opportunity now is turning that activity into a sharper sales asset, reaching more of the operators who actually buy AMG's platform.
A dedicated commercial owner could turn this reach into pipeline. AMG's 9 LinkedIn-visible team members are strong on product and leadership; a role with LinkedIn/sales visibility in its remit could direct that existing energy toward AMG's specific buyer audience and start turning engagement into real conversations. (This reflects the LinkedIn presence specifically, not a judgement on AMG's commercial approach overall - a lot of B2B iGaming platform sales runs on relationships built outside LinkedIn.)
Room to sharpen who's engaging. Most of the 140 people engaging sit in adjacent B2B roles - platform vendors, PSPs, affiliates - alongside genuine operator-side interest already coming through (the CEO of Yolo Group and a CRM manager at Betsson both engaged). A more targeted approach could turn more of that attention into conversations with operators specifically.
Mark Abdilla is carrying the momentum. 7 posts in three months, clearly the driving force behind AMG's presence. There may be an opportunity for Adrian Schembri and Patricija Božanović to add their voices alongside his and broaden that further.
14 posts, 281 reactions, 140 people engaged. Solid organic reach for a small team, concentrated around two strong moments - the NEXT.io Valletta event (14-29 May) and the PSP Management Service launch (13 Jul).
02
Company Page Performance - Organic
6 posts, 10 May - 10 Aug 2026, newest first. Figures are LinkedIn's own counts, not a sample.
Five of the six posts carried at least one image; the Cevro AI partnership announcement (21 May) was text only. No video or document content was
published on the company page in this window. Cadence was roughly two posts a month, clustered tightly around the NEXT.io Valletta event
(14-29 May, four posts) and the PSP Management Service launch (13 July), with no other original announcement in between.
03
People Signals - Company Page Interactions
Top 15 of 55 external reactors across the 6 company page posts, 10 May - 10 Aug 2026. Ranked by seniority, then number of posts
engaged with. AMG staff excluded (named check plus a live company-field check against each profile). This is the part a follower count never
shows: exactly who, at which company, is paying attention.
Group Chief Executive Officer at MyAffiliates - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at Six Values - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at eie European Business School - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO & Founder PayPilot at PayPilot Global - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Senior Product Owner - Platforms at Gaming Innovation Group - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at GRODT Group - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO & Co-Founder at My Gaming Consultants - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder / Head of Sales at NEXT.io - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Top 15 of 107 external reactors across Mark Abdilla's and Adrian Schembri's personal posts, 10 May - 10 Aug 2026 (Patricija
Božanović published no posts in this window). Ranked by seniority, then number of posts engaged with. AMG staff excluded.
President for Academic Affairs at Gaming Operations Academy - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at Six Values - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Founder | Brand Visual Identity Designer at Moogli Creative - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder and CEO at apidae Digital 🐝 at apidae.DIGITAL - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at Elantil - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder / Head of Sales at NEXT.io - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO, Board & Executive Advisor at CLR80 Inc. - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Managing Director at Born Digital - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Company Owner at iGaming Content Services - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
10 May - 10 Aug 2026. Full per-person detail (posts and non-staff reactors) is in the appendix.
🍹
Mark Abdilla
7 posts
144 reactions
214
🍺
Adrian Schembri
1 post
7 reactions
17
3
Patricija Božanović
0 posts
0 reactions
0
Leaderboard note: score = (posts x 10) + non-staff reactions on own posts. Counts original posts and reposts with added commentary only - plain reshares excluded.
07
Notable Comments
5 substantive comments retrieved from the company page and personal profiles, 10 May - 10 Aug 2026. Emoji-only and staff comments excluded.
It's great to see AMG Platform prioritize transparency and honesty from day one. Building trust through clear communication on capabilities and roadmaps is fundamental for any lasting B2B partnership. Wishing you a successful event at NEXT.io and productive conversations in Valletta.
Over 10 May - 10 Aug 2026, AMG's company page and leadership generated genuine, real engagement - 14 posts, 140 unique people reached, with
particularly strong response around the NEXT.io Valletta event and the PSP Management Service launch. Two things stand out as the clearest
opportunities to build on that: a more consistent posting rhythm across all three leaders (Mark Abdilla has led the way, and there's room for
Adrian Schembri and Patricija Božanović to join in more often), and a channel owner whose focus includes shaping who this content reaches, not
just publishing it - which could help direct more of AMG's existing reach toward operator-side contacts specifically. Tracking this monthly
rather than as a single snapshot would also show that reach building over time.
No posts or reshares from this profile in the 10 May - 10 Aug 2026 window.
All Reactors
Complete deduplicated list of external reactors across the company page and the two active personal profiles, 10 May - 10 Aug 2026: 140 people. Ranked by seniority, then number of posts engaged with.
Chief Executive Officer at Six Values - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
President for Academic Affairs at Gaming Operations Academy - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Group Chief Executive Officer at MyAffiliates - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Founder | Brand Visual Identity Designer at Moogli Creative - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder / Head of Sales at NEXT.io - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder and CEO at apidae Digital 🐝 at apidae.DIGITAL - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO & Founder PayPilot at PayPilot Global - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at Elantil - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO, Board & Executive Advisor at CLR80 Inc. - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at eie European Business School - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Managing Director at Born Digital - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Company Owner at iGaming Content Services - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Senior Product Owner - Platforms at Gaming Innovation Group - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Chief Executive Officer at GRODT Group - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Founder & CEO at TAXUS LAW & FINANCE - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
CEO & Co-Founder at My Gaming Consultants - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-Founder / Chief Executive Officer at Sorted. Ltd - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Co-founder & Managing Director at NEXTPredict - founder or C-suite-level engagement, more likely an industry peer or vendor contact than a confirmed operator buyer.
Director & Chief Marketing Officer at IT SPARK TECHNOLOGY - director or head-of-level engagement, worth qualifying individually for commercial relevance.
Head of Product & Game Development Recruitment at Pentasia - director or head-of-level engagement, worth qualifying individually for commercial relevance.
VP-Head of Resources & Manufacturing at PT. Indosat Tbk - director or head-of-level engagement, worth qualifying individually for commercial relevance.
Freelance/Fractional COO | Educator at The Fractional COO - director or head-of-level engagement, worth qualifying individually for commercial relevance.
Head of Global Events at NEXT.io - The World’s iGaming Community - director or head-of-level engagement, worth qualifying individually for commercial relevance.
Chief Commercial Officer at Nevis Online Gaming Authority - director or head-of-level engagement, worth qualifying individually for commercial relevance.
Commercial Director - Digital Merchants at ChargeForwards - director or head-of-level engagement, worth qualifying individually for commercial relevance.
CRM Manager - Live Casino Retention at Betsson Group - genuine operator-side engagement, though from an operational rather than a purchasing-decision role.
Rémy HORDAN · No current company listed on LinkedIn Senior Consultant - BI, Product Analytics, Data Science, CRM , FP&A
Senior Consultant - BI, Product Analytics, Data Science, CRM , FP&A at No current company listed on LinkedIn - working-level engagement from within the wider iGaming network.
Senior Enterprise Account Executive | CEE | Gaming & Betting at Amazon Web Services (AWS) - working-level engagement from within the wider iGaming network.
Mahesh Kadam · No current company listed on LinkedIn iGaming | Sweepstakes Casino & Sportsbook | Whitelabel & Turnkey Solutions | US-Compliant
iGaming | Sweepstakes Casino & Sportsbook | Whitelabel & Turnkey Solutions | US-Compliant at No current company listed on LinkedIn - part of the wider industry network engaging with this content.
Sales & Relationship Executive | Driving Merchant Growth & Strong Client Partnerships at Nexurapay - part of the wider industry network engaging with this content.
